AICP Launches Equity & Inclusion Committee To Combat Ad Industry’s “Exclusionary” Practices
Quriosity Productions is proud to be apart of the new committee launched by AICP.
To read the full article from Deadline and learn more about it, click here.
Otherwise, enjoy some excerpts from the article below.
The Association of Independent Commercial Producers has launched an Equity & Inclusion Committee “to help the industry cast a wider net for talent, create opportunities for mentorship and advancement for people of color, and establish hiring practices that more easily facilitate a means of entry to the industry.”
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The committee said that its goal is “to deliver to AICP members, and to the benefit of the industry as a whole, a set of resources and tools that will help them address issues of ingrained bias and to remove barriers.” Mason-Elliot said that this extends to the ad agency side of the business as well. “We need our partners there to align with us so that we can help each other,” she said. “That’s why we’re holding these roundtable events. We want everyone involved in the awarding of jobs to play a role in addressing these problems.”
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During its first meeting, the committee says it identified and structured itself to address areas of access, mentorship and hiring practices, and established subcommittees to examine each area, along with one to develop a set of Best Practices for Agencies. The Equity & Inclusion Committee and its subcommittees are also working to develop recommendations and tools for production and post-production companies.
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